I've just finished my first month at my marketing job, and I've been working hard to get a few early wins. As a marketer, that looks like more people signing up on the site or a social post reaching many people. With all the data that tools now collect, I can track every little response I get on the content I put out. Even with this newsletter, I get to see open rates. But this data, I'm afraid, is only a mirage. It captures very little.
Life Advice From Chaos Theory
Life Advice From Chaos Theory
Life Advice From Chaos Theory
I've just finished my first month at my marketing job, and I've been working hard to get a few early wins. As a marketer, that looks like more people signing up on the site or a social post reaching many people. With all the data that tools now collect, I can track every little response I get on the content I put out. Even with this newsletter, I get to see open rates. But this data, I'm afraid, is only a mirage. It captures very little.